eCommerce 101

A round-up of resources for eCommerce professionals.

We’ve put together our most popular eCommerce resources, all in one place. Created to help eCommerce professionals drive online success: from key KPIs, essential technology and consumer insights. Top tip – pin this page to your browser for easy access.

eCommerce Whitepapers

eCommerce KPIs Whitepaper

A go-to guide to develop the ultimate customer journey, alongside the key KPIs and metrics needed to get you there.

Creating the perfect product page whitepaper

See how your product pages can drive conversion, AOV, repeat custom and organic traffic.

The Essential Components of a Multi-Channel eCommerce tech Stack Whitepaper

We’ve put together a comprehensive guide of 150+ tech vendors, their purpose and their benefit to you.

Expanding your product range whitepaper

How you can utilize the Ansoff Matrix to power your online growth strategy and uncover the potential of your product ranges.

Guide to SEO for eCommerce Whitepaper

A practical guide on how you can supercharge your eCommerce SEO strategy.

Online buying journey eBook

We’ve taken the results of a consumer survey, and put them into a go-to guide all around the ultimate customer experience.

Quick Reads by Topic:

Key eCommerce KPIs

Accelerating time to market

The Ultimate Customer Experience

Amazing product page image

Omnichannel and Online Marketplaces

Online Marketplace Strategy image

Amazon Strategy image

Fashion omnichannel image

PIM and online marketplaces image

The eCommerce Technology Landscape

PIM vs PXM Image

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How to generate the full roi of your tech stack image

Interactive eCommerce Guides

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Image of fashion product page checklist

Image of text that reads 'product page checklist homewares' with a clock on a set of drawers

Image of laptop and a coffee and text that reads 'customer retention strategies audit'

Is audio more your thing? Browse our latest podcast episodes:

PIMsights No1 slide

The Power of Digital Storytelling

PIMsights No2 slide

Is Headless Always the Answer?

PIMsights No3 slide

The Future of Furniture eCommerce

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The Road to a Net-Zero Supply Chain

PIMsights - the secrets to retail velocity

The Secrets to Retail Velocity

PIMsights episode 6

The Sustainability Promise

Slide for PIMsights No7

Extending Omnichannel Touch Points with Digital Product Bundles

Winning in the Effortless Economy

Winning in the Effortless Economy

Slide for Pimsights No9

How to Get Ahead with Google Shopping

Our Latest Blogs:

Browse our latest blog posts, on a range of eCommerce topics…

pimberly-uks-fastest-growing-scaleup — Pimberly selected as one of UK’s fastest-growing scaleups!
We've got some amazing news to share!

Pimberly has been…
January 30, 2020/by Patrick Tully

never-been-an-issue-we're-not-in-london — “It’s never been an issue we’re not in London,” Martin Balaam, CEO
Since we moved to the heart of Manchester over 2 years ago -…
September 16, 2019/by Patrick Tully

pimberly-flies-past-$1m-arr-target — Pimberly flies past $1million ARR target
Exciting things are happening at Pimberly. We've passed a huge…
July 10, 2019/by Patrick Tully

PIM Success Stories

Interested in seeing first-hand how PIM software drives eCommerce growth? Take a look through our customer case studies: