This whitepaper gives a comprehensive list of the product detail page elements you need to nail to generate real results. From a technical perspective, we discuss everything from keyword strategy, Google snippets, and penalty reduction to site structure and mobile optimization.
You’ll then gain insights into the things customers want to see before making a purchase, which will also contribute towards boosting the performance of product detail pages. This includes things like good quality product information and digital assets, positive customer reviews, and FAQs. And of course, we outline how you can champion collaboration across departments to turn this into a reality with PIM.