PIM For Retailers

Product Information Management (PIM) for retailers is an essential tool that enables you to create exceptional product experiences. With PIM software, retailers can effortlessly handle complex product data and digital assets within a centralized platform, providing a reliable and unified source of product data.

eCommerce is increasingly the go-to option for consumers to research, browse and buy products. So PIM for retailers will form the backbone of any successful eCommerce strategy.

Rapidly improve time to market

Time to market is integral for retail success, whether launching a new product or updating an existing item. PIM improves time to market by automating manual tasks around product data management whilst also reducing human error. 

With PIM for retailers, all product data is gathered, stored, managed, and distributed from a single source of truth. As a result, you have full visibility and quick access to all elements of your product data. 


Drive product discoverability

Quality product information for retailers forms the backbone of a solid SEO strategy, a key element to product discoverability. And PIM easily handles SEO product data.

As well as this, set up unlimited sales channels with Pimberly so your products have extended reach. PIM also gives you control over the product content you publish across each channel, so you can ensure you always meet the specific requirements. Set up pre-determined data rules to make this super simple to manage.

Finally, if you’re looking to expand internationally, you can easily store translated data for your product catalog. Overall, PIM for retailers makes it easy to match the cultural requirements of international customers., extending your product discoverability cross-border.

Expand Your Product Range with PIM for Retailers

Expanding a product range using manual processes is a huge challenge. And dealing with extra product sources during supplier onboarding can complicate matters further.

PIM simplifies product information management processes and unites unlimited internal and external data sources. So expanding your product range is much more straightforward. 

In the retail industry, finding ways to improve your Customer Lifetime Value (CLV) is a key factor of a successful eCommerce strategy. A great way of doing that is by having a steady stream of new products to dazzle your customers to keep them coming back!

A powerful PIM solution like Pimberly enables you to automate the onboarding of new product lines and remove manual processes. As such, you’ll manage more listings, add more long-tail products, always ensure complete consistency, and increase profit margins.


Create amazing product experiences

PIM for retailers is an essential tool if you want to create product experiences that stand out from the crowd. For retailers, having a great product at a great price no longer hits the mark. Customers expect more. 

Digital assets are a must have for your products and Pimberly doubles up as a Digital Asset Management (DAM) platform. In other words, this means the platform will handle the storage, enrichment, and distribution of media assets.

Within Pimberly’s DAM, you’ll be able to curate exceptional product experiences that convert browsers to buyers. From simple product images, to high definition videos, you’ll be confident that your products are displayed in the best possible light.

Future-proofing your business

A high-quality PIM will steer your retail eCommerce strategy into the future, enabling you to stay competitive. 

A PIM solution will easily connect with unlimited internal and external systems. For example, eCommerce platforms – such as Shopify or BigCommerce – or your long-established ERP system.

Connectivity is key to making your digital tech stack work for you and generating the full ROI. With Pimberly, you can be confident that your product information is under control, giving you more opportunities to focus on key conversion points. 


Ready to take a look for yourself? Book your demo, today.

Creating a product in Pimberly Screenshot

Global brands using Pimberly to drive growth