PIM For Manufacturers
Manufacturers increasingly need to be eCommerce experts. Only a few years ago, having a great product at a great price was the key criteria. In a world where over 20% of retail spend is online, with ever-increasing globalisation, consumers can find and buy products anytime, anywhere and on the move like never before.
As a result, having great, extensive, product data and corresponding digital assets is becoming crucial. In addition to this, having optimised data for the major global marketplaces in multiple languages adds several dimensions to product data.