Glossary

Clear definitions of essential PIM, DAM, and eCommerce terms to help you manage product data more effectively.

a

Alt Text API Integration Artificial Intelligence Artificial Reality Asset Linking Asset Usage Attribute Group Audience Audit Trail Average Transaction Value (ATV)

b

B2B (Business to Business)Best-in-Class Black Friday BNPL (Buy Now, Pay Later)Brand Awareness Brand Manager Brand Manufacturer Brick and Mortar Bulk Editing Bundle

c

Campaign Catalog Management Category Manager Category Performance Category Tree Channel Attribution Channel Mapping Channel Readiness Cloud Technology Completeness Score Composable Commerce Consumer Packaged Good (CPG)Creative Team Customer Return Customer Touchpoint

d

DAM Connector Data Cleansing Data Completeness Data Enrichment Data Export Data Governance Data Governance Officer Data Mapping Data Normalization Data Quality Dashboard Data Validation Digital Asset Management (DAM)Digital Commerce Digital Commerce Manager Digital Product Passport Digital Shelf

e

eCommerce eCommerce Content Specialist eCommerce Platform End Of Life Product Enterprise Resource Planning (ERP)ERP Integration ETL (Extract, Transform, Load)European Article Number (EAN)Exclusive Product Launch Extensible Markup Language (XML)

f

Feature Bullet List File Format File Transfer Protocol (FTP)First Party Marketplace Fulfillment

g

Generative AI Optimization (GEO)Global Trade Item Number (GTIN)Gross Weight

h

Hero Image Hybrid Shopping

i

Image Resolution Integration iPaaS

j

Javascript Object Notation (JSON)Jet Marketplace

k

l

Level 2 PunchOut Lifestyle Image Localization Localization Readiness Loss Leader

m

Manufacturer Part Number (MPN)Manufacturer Suggested Retail Price (MSRP)Marketing Copy Marketing Manager Marketplace Marketplace Integration Master Data Management (MDM)Material Composition Media Library Merchandiser Middleware Minimum Advertised Price (MAP)

n

Net Weight Niche Audience North American Industry Classification System (NAICS)

o

OEM Part Number Off Price Omnichannel Customer Experience Order Management System (OMS)

r

Rebate / Special Pricing Agreement Reference Data Resale Market Retail Price Retailer Return Merchandise Authorization (RMA)Rich Snippet Rule-Based Automation

s

Safety Data Sheet (SDS)Search Engine Optimization (SEO)Sell-Through Rate Serial Shipping Container Code (SSCC)Service Level Agreement (SLA)SKU Coverage Source of Truth Stock Keeping Unit (SKU)Suggested Retail Price (SRP)Supplier Onboarding Supplier Portal Syndication Success Rate

t

Tech Stack Technical Specifications Third Party Marketplace Tiered Pricing Translation Management

u

Unit of Measure (UoM)Units Per Transaction (UPT)Universal Product Code (UPC)User Generated Content

v

Validation Rule Value Proposition Video Asset

w

Webhook Workflow

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