Meet Pimberly

Paul Cook

Finance Director

After completing a Combined Studies degree at DeMontfort University, Paul Cook spent over 10 years at Bodycote, the FTSE250 engineering company, progressing within the UK and global teams while completing his CIMA studies. Before Pimberly, Paul divided his time between the UK and Asia, where he then led Finance functions in Asia-focused Tech & Litigation companies raising funding of over $50m via PE investors and banks. Paul has comprehensive experience in forming, scaling, and managing Finance teams, ensuring they meet and excel requirements regardless of size or industry.

Craig McCalley

Managing Director

Craig McCalley has a proven track record of increasing revenue growth across various industries in sales leadership roles. He was Sales Director at MiTech Group where he delivered 85% growth is sales with revenues increasing from £8.7m to £16m. After moving to Redstone PLC, he increased gross margin from 28% to 34% and reduced total cost-of-sale. Before joining Pimberly, Craig was  Sales & Marketing director for Koris where he increased annual turnover from £1.6m to £6.4m and operating profits from £348k to £1.1m.

Nikki Ratcliffe

VP of Marketing

Nikki Ratcliffe has 14 years’ experience in executive-level marketing positions in the technology sector, including positions at Sharp Electronics (UK) Ltd, Xpert Systems, and Redstone plc. Prior to joining Pimberly, Nikki led the Marketing team at Jigsaw24, the UK’s largest Apple and Adobe Systems Integrator. As VP of Marketing for Pimberly, Nikki has built and developed the Pimberly brand, responsible for its Go To Market Strategy and driving demand generation. Nikki has a degree from the University of Northumbria, where she studied French and Russian with International Business Finance.

Mike Walker

VP of Operations

Mike Walker has 25 years of experience with delivering transformation programs in ERP. Before joining Pimberly, Mike served on the board at a worldwide business supplying contact center, Numero, before it was purchased by TransUnion, one of the largest credit bureaus. Mike has been a board-level member for over 5 years at Pimberly, helping the organization introduce processes to drive year-on-year growth. Mike has significant experience in managing business transformation, software development, and customer satisfaction.