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Blog Category: Customer Experience & Conversion Optimization

digital twins
Digital Twins and Your Online Store

Manufacturers create 3D images, or digital twins, of products. We look at how the future will allow for brands to get more from these images.

Blog
Construction, Electrical / Mechanical, Fashion & Apparel, Homeware
Retail
Slide on what is an EAN
What is an European Article Number? (EAN)

Here, we look at what separates an EAN from other product codes as well as the history behind the distinction.

Blog
Construction, Electrical / Mechanical
Distribution, Manufacturing
eBay-ecommerce-PIM
Creating an eBay Marketplace Management Strategy

Learn the ins and outs of eBay marketplace management with strategies to achieve success on one of the world's largest marketplaces.

Blog
Construction, Electrical / Mechanical, Fashion & Apparel, Homeware
Retail
targeted v personalization
Targeted Advertising vs. Personalization

Here, we dive into the similarities and differences between targeted advertising and personalization when it comes to marketing.

Blog
Retail
UPC
What does UPC stand for?

Here, we look at the history of UPC and why it has become an integral part of selling for many companies around the globe.

Blog
Construction, Electrical / Mechanical
Distribution, Manufacturing
asin manager
The Day-to-Day of an ASIN Manager

What exactly is an ASIN Manager? Here, we walk through the responsibilities of an employee tasked with dealing with the Amazon marketplace.

Blog
Construction, Electrical / Mechanical
Distribution, Manufacturing
PIM-ecommerce-trends
eCommerce Trends to Guarantee Success in 2025

eCommerce trends change every year. With that in mind, read our predictions for the top eCommerce trends in 2023.

Blog
Construction, Electrical / Mechanical, Fashion & Apparel, Homeware
Distribution, Manufacturing, Retail
preventing post-purchase regret
Preventing Post-Purchase Regret

Here we take a look at what 'post-purchase regret' means, the impact it can have on your business, and how to avoid it.

Blog
Construction, Electrical / Mechanical, Fashion & Apparel, Homeware
Retail
rich-product-content-ecommerce-customer-journey
Rich Product Content and the eCommerce Buyer Journey

Here's everything you need to know about leveraging rich product content to guide online shoppers through the eCommerce customer journey

Guides
product discoverability
How to Boost Product Discoverability Across Channels

Product discoverability is key to sales. After all, how products fly off the shelves if online shoppers can’t find what they’re looking for?

Blog
Distribution, Manufacturing, Retail
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