Here, we dive into the similarities and differences between targeted advertising and personalization when it comes to marketing.
We discuss the multiple ways you can leverage your PIM to optimize your presence on TikTok and increase conversions on the social channel.
What exactly is an ASIN Manager? Here, we walk through the responsibilities of an employee tasked with dealing with the Amazon marketplace.
Here's everything you need to know about leveraging rich product content to guide online shoppers through the eCommerce customer journey
Product discoverability is key to sales. After all, how products fly off the shelves if online shoppers can’t find what they’re looking for?
Access our infographic for an overview of Product Information Management (PIM) systems, who uses them, and how they drive online revenues
PIM vs PCM: Learn how to use Product Information Management and Product Content Management systems to create outstanding online experiences
PLM vs PIM: Here's everything you need to know about Product Lifecycle Management (PLM) software and Product Information Management (PIM)
Leveraging product data to boost conversions requires careful planning and a powerful PIM to deliver unmatched customer experiences.
Every brand is seeking a competitive edge. Here .we cover how you gain this advantage with product information to enrich catalog creative.
