Pimberly’s ImageAI

ImageAI automatically extracts attributes from photos of clothing and apparel using industry-standard taxonomy, cutting admin and boosting accuracy whilst accelerating launches.​

image of product descriptions

What is ImageAI and How Does It Work?

ImageAI is Pimberly’s AI-powered image recognition module that transforms your product images into structured data. Instead of relying on manual tagging or guesswork, ImageAI automatically scans each image and extracts key visual attributes—such as pattern, texture, style, shape, and category—then populates these attributes directly within your PIM environment. This creates a single, accurate source of truth for all image-derived product data.

By leveraging image recognition technology, ImageAI interprets the visual content of every SKU at scale, turning thousands of images into actionable product information in seconds. This automation streamlines enrichment workflows, enhances product discoverability, and helps teams maintain accuracy and consistency across catalogs—freeing creative and digital teams to focus on higher-value tasks like storytelling, merchandising, and campaign execution.

Explore ImageAI Use Cases

Scan, attribute, and categorize your product images to bring your products to market faster.

Streamline attribution using your product images

Turn every product image into rich, structured data

  • Detect product features

    Detect visible product features like sleeve length, collar type, or heel height and populating those as attributes.

  • Identify patterns

    Identify patterns (e.g., stripes, floral, plaid) directly from product imagery.

  • Populate attributes

    Populate descriptive attributes such as texture (e.g., smooth, ribbed, quilted) or shape (e.g., round toe, V-neck).

  • Extract logos

    Extract logo or brand marks from imagery to auto-populate brand attributes.

Automatically categorize your product range

Automatically place products in the right categories and subcategories

  • Populate category

    Populate a “Product Category” attribute automatically (e.g., recognizing footwear vs. apparel, or t-shirts vs. hoodies).

  • Differentiate

    Differentiate between similar subcategories (e.g., handbags vs. backpacks, or sandals vs. boots).

  • Auto-tag

    Auto-tag “use case” categories visible in imagery (e.g., activewear vs. formalwear).

  • Group

    Group multi-pack products by recognizing multiple items within one image.

Leverage automated image recognition to enhance speed to market

Accelerate launches with faster, unbiased, and scalable enrichment

  • Eliminate manual entry

    Eliminate manual attribute entry by auto-populating fields directly from imagery.

  • Streamline catalog setup

    Streamline catalog setup by reducing time spent on repetitive enrichment tasks.

  • Support bulk product launches

    Support bulk product launches by handling thousands of images at scale.

  • Accelerate onboarding for suppliers

    Accelerate onboarding for suppliers or new collections where imagery is the primary data source.

  • Reduce bias in product descriptions

    Reduce bias in product descriptions by generating attributes from imagery rather than relying solely on subjective or regional lexicons—helping maintain a more objective, consistent view across global markets.

FAQs About ImageAI

How does ImageAI save time for my team?

ImageAI automates tasks like image scanning and attribution, so your team spends less time on manual product enrichment and more time on strategic initiatives.

What types of attributes can ImageAI populate?

ImageAI can identify and populate a wide range of attributes for fashion and homeware items, including product features (e.g., sleeve length, neckline, heel height), patterns (e.g., floral, striped), textures, colors, and even product categories.

How does ImageAI improve product categorization?

By populating category-related attributes automatically, ImageAI ensures products are assigned to the correct categories and subcategories without manual input, keeping catalogs accurate and consistent.

Who benefits most from using ImageAI?

Creative, merchandising, and eCommerce teams all benefit. By freeing them from manual enrichment tasks, ImageAI allows them to focus on branding, storytelling, and delivering a better customer experience.

Learn More About AI for Product Data

Book a Demo

See ImageAI in action—and explore the full power of Pimberly’s hybrid PIM/DAM platform.

Book a demo today and discover how AI can transform your product data workflows.

You’ll see how you can:

  • Easily create, enrich and automate product data, images & videos for omnichannel eCommerce.
  • Drive conversions and deliver best-in-class online experiences.
  • Grow revenues by reaching new channels and markets with confidence in your data.
  • Use PimberlyAI to expand your product range and reduce time to market