Here, we dive into the similarities and differences between targeted advertising and personalization when it comes to marketing.
We discuss the multiple ways you can leverage your PIM to optimize your presence on TikTok and increase conversions on the social channel.
Here, we look at the history of UPC and why it has become an integral part of selling for many companies around the globe.
What exactly is an ASIN Manager? Here, we walk through the responsibilities of an employee tasked with dealing with the Amazon marketplace.
eCommerce trends change every year. With that in mind, read our predictions for the top eCommerce trends in 2023.
Here we take a look at what 'post-purchase regret' means, the impact it can have on your business, and how to avoid it.
Product Information Management (PIM) vs Spreadsheets? Managing product data in spreadsheets is a challenge, and PIM may well be the solution!
We take a look at what exactly price optimization means and how it can enable successful discounting of products.
Easily expand into new marketplaces by strategically leveraging your product information. See how easy this can be with PIM.
Here's everything you need to know about leveraging rich product content to guide online shoppers through the eCommerce customer journey
