Powering Precision: How The Highbourne Group Transformed Their Data Management with Pimberly

“Pimberly has given us the confidence that we can significantly improve our product data, which ultimately benefits our customers and our business as a whole.”

Jess Osborn, The Highbourne Group

Data completeness improved by over 25% since implementation

Web-ready SKUs increased by 7.5%

Live On Web data quality improved by 10%

Own brand data saw an increase of 12%

About Highbourne Group

Plumbing retailer Highbourne Group transformed product data management with Pimberly, improving data quality, streamlining workflows, and boosting online product readiness – driving efficiency and enhancing the customer experience.

  • Sector: Retail
  • Industry: Plumbing and Heating
  • Pimberly Products: PIM, DAM, eCatalog, Sandbox, Vendor Portal

The Highbourne Group (which comprises of brands such as City Plumbing, PTS, DHS, NSS, The Underfloor Heating Store and Plumbnation) is a leading provider of plumbing and heating merchandise and has always been at the forefront of innovation. They operate over 360 branches and employ over 3,000 staff.

The Challenge: Inefficient Processes and Incomplete Data

With a vast range of products in their portfolio from boilers and bathrooms to radiators and spare parts, Highbourne Group recognised the need for a more efficient and scalable data management solution.

Before implementing Pimberly, the supplier data onboarding process at Highbourne was inefficient and prone to errors, requiring significant manual intervention. Inconsistent and incomplete product information was impacting online customer experiences. Managing data across multiple suppliers created bottlenecks and inefficiencies, making it difficult to ensure accuracy and completeness. Additionally, Highbourne Group were reliant on an internally developed PIM system based on Hybris. While functional, this system presented challenges in maintaining data quality and efficiency.

To address these issues, Highbourne sought a powerful solution that could automate supplier data ingestion and enhance internal processes.

“The need for a more robust and scalable solution became evident as our business reliance on consistent product data becomes ever more essential across multiple digital touchpoints. Pimberly ticked so many of our boxes.”

Jess Osborn, Data Steward, The Highbourne Group

The Solution: Advanced Product Information Automation

Highbourne Group selected Pimberly to overcome challenges in product data management and supplier onboarding, attracted by its advanced workflow automation and powerful Vendor Portal.

The Vendor Portal streamlined supplier onboarding, reducing manual effort and accelerating the intake of product data. Combined with automated workflows, Pimberly has made good inroads in to improving our product induction process.

Highbourne operates within a complex network of IT systems and Pimberly is providing a centralised, user-friendly platform which will become the single source of truth for product information, providing improved data accuracy, consistency, and collaboration across teams. This centralisation will be essential for managing a large, dynamic inventory.

“Pimberly has allowed us to really take control of our product data, making sure it’s accurate and structured properly for all our digital channels.”

Jess Osborn, Data Steward, The Highbourne Group

The Outcome

Since implementing Pimberly, Highbourne Group has seen strong, over 25% improvement in data completeness, with web-ready SKUs increasing by 7.5%, significantly enhancing the online customer experience through a broader and more accurate product range.

The use of clear validation rules is significantly improving data quality, and “getting it right first time” is enabling more reliable internal processes and reducing delays caused by missing or inconsistent information. This improvement has supported smoother workflows across teams and better overall data governance.

Live On Web data quality also improved by 10%, ensuring customers are met with accurate, high-quality product listings. Additionally, own brand data quality increased by 12%, which is critical for maintaining control over in-house product lines and improving their market presentation.

Together, these results highlight how Pimberly has helped Highbourne streamline operations, enhance customer-facing data, and build a stronger foundation for continued growth.

“It’s made it so much easier to collaborate across teams and ensure the right product information is available in the right place at the right time.”

Jess Osborn, Data Steward, The Highbourne Group

Conclusion

Integrating Pimberly is signficantly improving our product data management within Highbourne Group. The ability to automate processes has saved the team time and effort. By automating previously manual processes and enhancing data quality, the company is on the journey of streamlining workflows and increased online product readiness – Pimberly has been the essential ingredient of moving this forward.

At Highbourne Group the importance of product data is growing fast, with a reliance on digital platforms in all areas of their operations, and Pimberly is an essential part of their product data quality.  Being able to work with Pimberly on adaptations and the continued improvement programme to meet new demands and is crucial to embrace new technologies as well as their diverse technology platforms.

“With Pimberly, we can maintain a single source of truth for our product data, which means fewer errors and a much smoother process when updating or adding new products.”

Jess Osborn, Data Steward, The Highbourne Group

An image of Pimberly PIM platform

Easily Import

You can quickly import data into Pimberly from multiple sources in any form. The platform can connect to all your supplier, manufacturer and data feeds in minutes. You’ll see faster product on-boarding with less work!

Centrally Manage

Pimberly manages all of your product information, attributes and assets. Dashboards give a clear view of completeness across product ranges, and with the power to handle unlimited SKUs, Pimberly grows with your business.