eCommerce has expanded the reach of retailers around the world, creating a fiercely competitive environment. Outsmarting the competition is no longer just about the price...
Top 10 eCommerce Marketplaces for Homewares
So, let’s get you ahead of the curve by helping you choose the right homewares marketplace for your eCommerce business. Here are our picks of the top homeware marketplaces:
Wayfair is one of the best-known and biggest online marketplaces for homeware in Europe and the USA. It’s used by many successful homeware brands, including our customer Furniturebox. To conclude, sellers on Wayfair benefit from:
- Access to 29 million customers
- Direct shipping from factories
- 3D product imagery technology
Great news! One of the largest online homeware retailers in the UK, Made.com, is launching a marketplace platform for homewares. Made.com has beta-tested the new business model and is in the process of onboarding 70-80 independent brands. So, expect to hear more on how homeware eCommerce brands can access Made.com’s one million active customers very soon.
Integrating the Pimberly PIM with your internal and external data sources to distribute data to your various sales channels:
If you’re looking for a solution that enables you to quickly set up new sales channels such as marketplaces, PIM is perfect. In short, you can gather, manage, enrich and distribute all product data quickly and efficiently. In addition, you can use powerful scoping capabilities to ensure you always meet the different requirements of the different marketplaces you sell on. This will be in terms of product description length, product titles, and your digital assets.
3. FGH (Freemans Grattan Holdings)
Our customer FGH is home to some of the leading homewares and fashion brands. Over 75% of sales take place online, with 60% of those made on mobile devices. Moreover, it has more than 2 million active users and delivers over 10 million products every year.
Notonthehighstreet is a popular online marketplace that operates globally. It’s gift and homeware marketplace platform with 39 million unique visitors annually. It handpicks sellers, favoring small, female-owned creative businesses with unique offerings. Overall, sellers enjoy traffic driven by:
- Large-scale advertising campaigns
- Experiential events
ManoMano is Europe’s biggest multi-vendor marketplace for homewares, DIY, and garden furniture. As such, garden and home improvement merchants can gain big benefits including:
- 7 million active customers
- Cross-border opportunities
- Daily digital advertising
Houzz connects you to customers looking to design or renovate their homes. It’s the fourth biggest third-party online marketplace in the US with 20,000 active sellers. Consequently, you can massively elevate your buyer experience using Houzz’s tech. For example, sellers can add tags to their homeware product photos that reveal details about the cost, where it can be purchased, and whether it’s in stock.
In 2019, Next was one of the most-trafficked eCommerce websites in the United Kingdom. Through We Are Pentagon, fashion and homeware eCommerce brands tap into a vast and loyal customer base. Therefore, if you sell on the Next marketplace, you’ll gain support with:
- IT Integration
- Multilingual customer service
- Product optimization
Conforama is a homewares marketplace that covers all homeware categories, with online and high street stores across Europe. It links sellers with assembly service providers, meaning online shoppers can buy products and get them assembled from Conforama’s website.
UK and Ireland-based fashion, beauty, and homeware retailer Debenhams was recently relaunched by BooHoo group as an online marketplace. In its last financial year, it had 300 million annual visitors, which generated sales of £400m and it remains one of the top home furnishings stores.
Pamono is a global marketplace focused on delivering high-end luxury homewares items to customers all around the world. From fine furniture to amazing accessories, Pamono is the go-to destination for budding interior enthusiasts. Overall, vendors on Pamono benefit from:
- A global reach that enables you to grow your business
- 100% insured worldwide shipping to customers
- Outstanding customer service
Boost sales on eCommerce homewares marketplace
With so many marketplaces for homeware eCommerce brands, you’re spoilt for choice. So, the next step is to make sure you stand out from the crowd by making sure you products look their best online. Whether you’re selling on Amazon, or any top eCommerce marketplace, you’ll need to meet specific requirements to ensure your products rank well.
That’s where Pimberly comes in. We help eCommerce companies create amazing product experiences with rich product data and high-quality product imagery. To guarantee the best possible online experience, you need to customize the product data for your different sales channels.
Furthermore, by selecting the best online marketplace to sell homeware, you’ll position yourself as a leader in the homewares eCommerce market.