Blog Category: Product Marketing & Content

Here, we look at four top-performing product titles of the moment to help you understand how your product titles impact eCommerce.

We’ve put together some tips to help optimize your line sheets and lookbooks to effectively showcase your lines.

Here, we take a look at the many ways manufacturers can leverage PIM to improve sales and gain a competitive edge.

Here, we offer our 2023 go-to guide for turning browsers into buyers in eCommerce with the help of an AI-powered PIM.

Here we explore the benefits of a lookbook and how automation can help facilitate effective photo collection management.

Here, we'll walk you through everything you need to know about optimizing your digital shelf for maximum sales and visibility.

Here, we look at three ways manufacturers can (and should) leverage their metadata to increase sales across channels.

Here, we define a PLP (product listing page), discuss the benefits, and share how most of our PIM customers use them.

Here, we look at the top four ways manufacturers can avoid inadvertent greenwashing to protect their brand.

PDP stands for product detail page. These pages help provide a thorough product description for an enhanced customer experience.