Product Information Management for Salesforce
A B2B company may lay the groundwork for delivering the superior, dependable, and omnichannel experiences that today’s B2B customers expect through the integration of a PIM with Salesforce B2B Commerce.
A PIM for Salesforce Commerce Cloud makes sure that all of the data seen in the Salesforce B2B Commerce system is correct and current. It serves as the single point of truth for all product data. Following that, you automatically mirror all modifications or updates made to the Salesforce-tied Product Information management system in the Salesforce platform.
You can centrally control, standardize, and enhance new product data in the PIM before it’s distributed through Salesforce B2B Commerce. Therefore, new products may be introduced more quickly and effectively.
Additionally, a Salesforce Commerce PIM facilitates the establishment of transparent data governance procedures for product data. In turn, this guarantees cross-channel consistency and compliance with industry standards.
B2B companies want a scalable and adaptable centralized product record. This record needs to readily interface with online retail systems like Salesforce B2B to meet these objectives. This is where Product Information management software comes in.
Best 3 PIMs for Salesforce
The requirement to be present on numerous platforms, optimize product listings, and create innovative eCommerce campaigns has increased as eCommerce has grown. You can no longer get by with just having your website. You must be active on eBay, Amazon, Google Shopping, Facebook Store, Instagram Shopping, and other platforms.
Brands need help keeping that data organized with all of the numerous outlets and the rise in product listings. Most online retailers use Salesforce as a PIM product information management software automation to streamline their product listings.
PIM offers services such as listing automation, analytic capabilities, and information centralization. However, not all PIM Salesforce software is created equal.
The optimal course of action for you will depend on what you offer, how much you sell, how frequently you update your listings, and which operating channels you prioritize. Choosing the appropriate PIM solution for your Salesforce platform is essential if you want to get the most return on your eCommerce expenditures. Here are the 3 best PIMs for Salesforce Commerce Cloud 2024 that you can choose from.
1. Pimberly
Pimberly offers PIM management which is more than just centralizing data. It explores data enrichment and optimization. With the ability to customize this data through built-in capabilities in the Pimberly platform, each sales channel is guaranteed to receive precise and tailored data for that particular storefront. You can easily syndicate [rocesses for data syndication with this PIM system.
Pimberly’s PIM software is a vital resource for companies trying to keep a consistent brand presence throughout their sales channels. This PIM solution while implementing Salesforce Commerce Cloud makes sure that product information meets and surpasses the needs of every sales channel in the dynamic world of digital commerce through centralization, optimization, automation, and analytics.
2. AtroCore
This PIM system allows for one-way and two-way data transfers by fully automating the transfer of product-related information, including photos, with Salesforce Commerce Cloud. Every information feed or collection of feeds can have its own customized timetable for synchronization or has a manual option. Data feed grouping is used by the Salesforce Commerce Cloud PIM ERP Integration to guarantee data completeness and integrity. Within Salesforce Commerce Cloud, every feed setup is visible, flexible, and configurable to match your company’s changing needs.
You can utilize AtroCore as a full-featured integration platform to link your Salesforce Commerce Cloud to any third-party program, such as your ERP program. It can automatically pull and send data between systems according to the unique timetables for each feed of your eCommerce business.
3. Pimly
Based on Salesforce, Pimly guarantees a seamless and natural integration with the Salesforce network. This PIM platform implies that your Salesforce Clouds automatically synchronize and make product information available to you. To handle product information, the Pimly Data Model provides an adaptable and customizable integration method. This feature ensures scalability, and agility by making it simple for businesses to modify their product structure as they expand.
Pimly’s user interface is simple to use and open to all Salesforce users. Because of its design, sales, service, management, and product management teams can use the platform without requiring a significant learning curve. Pimly integrates with B2B commerce with ease.
Bottom line
PIM technology’s importance develops and shifts in tandem with eCommerce’s ongoing evolution. Companies that want to stay ahead of the competition should think about making all-inclusive PIMs for Salesforce Commerce Cloud 2024 purchases. You can also contact us at Pimberly if you require the best data management tools in town.
