4 Workflow Examples Involving a Composable PIM

Technological advancements, determine the market structure in any category and a modern PIM is no exception. In the past ten years, brands have shifted their offerings from on-premises to modular, cloud-native, and multi-tenant software as a service. Composable Product Information Management PIM emerged in response to the business demands for high speed and agility, which are especially crucial in the fast-paced retail sector, as headless technology advanced quickly.

In this article, we will review 4 workflow examples that a composable PIM can easily articulate.

1.     Streamline Product Updates and Launches

It can be quite difficult to manage the logistics of introducing a new product or modifying an old one. Imagine sales unable to respond to inquiries from customers, marketing frantically searching for photos, and eCommerce launches postponed because product specs were missing.

Conversely, PIM solutions provide a potent cure, optimizing product launches as well as updates for more seamless execution and quicker time-to-market through an omnichannel strategy. Teams can work together easily when all product information is easily accessible through a single central management system.

In addition, sales representatives can confidently respond to questions and marketing can swiftly design engaging product pages. Consequently, your online shopping cart is updated in real-time.

To expedite the launch of seasonal products, an athletic apparel manufacturer employs PIM systems. Long before the product introduction, they pre-load all of the product details into the system.

This data includes size charts, high-resolution photos, and fabric information. Essentially, such data facilitates a more seamless and effective launch by enabling the marketing team to develop captivating campaigns ahead of time.

2.     Self-Empowerment with Self-Service Tools

Imagine giving your sales representatives access to high-resolution photos for presentations without assistance from IT. Similarly, imagine enabling your marketing staff to modify product descriptions independently without the proper oversight. Overall, a composable PIM’s user-friendly self-service features enable this.

Team members may quickly obtain the data they require from the tech stack, modify product specifications within pre-established workflows. Even further, they can customize material for particular distribution channels. In turn, everyone benefits from less reliance on IT and more time to themselves.

Interfaces from the best-of-breed solutions that are easy to use are very valuable because they make processes more efficient. Additionally, they free up time for things like content production, omnichannel marketing, management systems, and product updates. As a result, workers can concentrate on more important strategic projects. A composable PIM enables teams to become self-sufficient data custodians, which eventually results in an organization that is more responsive and agile.

Using PIM, a food company enables its marketing staff to provide material that is tailored to the needs of several regional markets. They have access to multilingual product information across multiple geographies. In effect, they may update nutritional data by regional laws, and even create personalized product flyers for particular retail chains.

4.     Enhance Data Quality with Reduced Errors

PIM provides methods and tools for data validation to guarantee accuracy and consistency. Rules can be configured to identify instances of missing data or inconsistent formatting automatically. Teams can concentrate on more strategic duties as a result of spending less time looking for mistakes.

PIM is used by a furniture shop to keep track of thousands of products’ product descriptions. They establish regulations requiring particular information to be filled out for each product, such as the weight, size, and composition of the item. In essence, this is to accelerate time-to-market execution of products. This guarantees that every product page in the catalog and on the website provides a thorough and accurate image of what the consumer is purchasing for a smarter CX.

Composable Product Information Management

A modern PIM service is an essential part of any composable commerce design and is required to facilitate multi-sales channels product data output. In many ways, composable architecture redefines freedom in enterprise technology with an API-first approach. First, by granting businesses complete autonomy and freedom to customize their commerce and technology stack; and second, by making the implementation of a data model more straightforward.

The logical first step in laying the groundwork for an effective digital commerce strategy is to implement a simply automated composable PIM. Every element, including PIM, can be quickly added to or deleted from the stack in an open, modular ecosystem, making it easier for companies to meet and exceed consumer expectations.

Composable PIM solutions provide packaged business capabilities (PBCs). Basically, these are customized applications designed to handle typical PIM use cases. They do this by taking basic capabilities or components and delivering them. Forward-thinking businesses can always be prepared to vary their products by making quick adjustments to their modular design with this new strategy and incredibly adaptable technology. In the interest of real financial gains, standard platforms are being phased out.

Bottom line

A composable PIM is the best asset that any business owner can invest in, given the market demands and required progress growth of every business. If you require the best management tools around you, contact us at Pimberly to avail top-notch services.