Making the Business Case for PIM

This 8,000-word whitepaper on Product Information Management (PIM) provides a deep analysis of the business benefits of PIM. After reading this whitepaper, you’ll have the foundations to build a strong business case for PIM, including:

  • How PIM facilitates a much more productive and collaborative way of working by enabling employees to access everything they need from a central hub
  • The ability to reduce costs all whilst creating amazing online experiences that lead to higher Average Order Values and increased sales
  • The key signs that indicate your business needs completely streamlined and effective product data management processes

~25 min read (circa 8000 words)

Making the business case for PIM is challenging when you don’t have all the facts and figures. Embarking on your PIM journey brings many opportunities, especially if growth and scalability are front of mind.

In the hyper-competitive environment that is eCommerce, delivering first-in-class online experiences is non-negotiable. Customer expectations are constantly on the rise. So, if customers can’t quickly and easily find the information they need, they’ll vote with their feet and go elsewhere. Something all eCommerce businesses want to avoid after spending significant time and resource driving demand.

From boosting employee productivity and wellbeing to helping you boost online sales with higher AOV and improved conversion rates, PIM is a key element of the eCommerce tech stack. Create a single source of truth for all your product data and digital assets, easily enter new marketplaces and geographies, and take your eCommerce operations to the next level.

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improve governance

boost conversion rates

increase Average order value

reduce costs

mitigate business risk

Why is PIM essential for businesses selling online?

Increasingly, customers want more in-depth product information before committing to an online purchase. Therefore, eCommerce businesses are dealing with increased volumes of product data.

How will PIM help you smash your KPIs?

We outline all the ways you can utilize a PIM to leverage your product data, rapidly move towards your growth targets, and smash your eCommerce KPIs.

How will PIM streamline the way you work?

When it comes to product data, many different departments have a role to play. PIM offers a centralized hub for everything your teams need to work in a collaborative, efficient, and productive way.

Brands driving growth with Pimberly:

FGH Logo
Regatta Great Outdoors logo
EMM Logo
MAG logo
JD Sports logo
Ellis Brigham Mountain Sports logo
Marshalls logo
Bombinate logo
CardFactory logo
Staples logo
Gill logo
Ring Automotive logo
Bonprix logo
Ralawise.com logo
Freemans logo
Foot Asylum logo
Accessorize London logo

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